Merkle Acquisition Impacts Direct Marketing Industry

by @ 10:03 am on April 24, 2007.
Merkle, a leading independent database marketing agency, announced the acquisition of CFM Direct, a direct marketing agency that specializes in the development of data-driven direct marketing programs for clients in the financial services sector. AdMedia Partners (http://www.admediapartners.com), a New York investment bank specializing in mergers and acquisitions advisory services to the advertising and marketing services, media, and related online and information services businesses, represented CFM Direct in the acquisition. (PRWeb Apr 24, 2007) Post Comment:Trackback URL: http://www.prweb.com/pingpr.php/RmFsdS1NYWduLVBpZ2ctUHJvZi1NYWduLVplcm8=

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