Archive for January, 2010

ews America Unit of News Corp. Settles Marketing Dispute (New York Times)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
News America Marketing, a division of the News Corporation that publishes coupon inserts for newspapers, settled lawsuits by Valassis, a competitor in Michigan.

Fitzpatrick New Director Of Marketing At USD (Yankton Press & Dakotan)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
VERMILLION — Bob Fitzpatrick has joined the Marketing and University Relations Department at The University of South Dakota as director of marketing.

A Unique Leadership Programme Designed for Marketers Offered by The Marketing Society in Association with Brand Learning (PRWeb via Yahoo! News)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
Senior marketers need to focus more on context and less on content, according to information released today. Marketing managers need to handle the day-to-day job but more senior marketers need also to be able to rise above it, providing the vision and context within which effective decisions are made.

Hullett, LLC. Is on the Road Again for a Marketing Convention — This Time to Houston, TX (PRWeb via Yahoo! News)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
Doris Hullett, founder of Hullett, LLC, is attending a Birthday Bash Convention in Houston, TX with Wealth Masters International. Doris “seeks to provide Cutting-Edge Education in Marketing to those who want career freedom.”

BlackDog Recruiting Software Adds New Marketing VP (PRWeb via Yahoo! News)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
BlackDog for Recruiters, an industry leading developer of Applicant Tracking and Recruiting Software packages, announced that it will be adding key executive talent Robert (Bob) Keymer as its new Vice President of Marketing.

Irvine, California’s Milestone Risk Management & Insurance Services Announces the Launch of New Digital Marketing … (PRWeb via Yahoo! News)

by @ Sunday, January 31st, 2010. Filed under Uncategorized
Milestone Risk Management & Insurance Services, an independent insurance agency located in Irvine, California, is proud to announce the launch of their new website and digital marketing campaign.

‘Marketing blitz’ for Thomson sale (The Journal-Standard)

by @ Saturday, January 30th, 2010. Filed under Uncategorized
City officials are fine-tuning a marketing campaign that could help Freeport benefit from the proposed sale of the Thomson Correctional Center.

Valassis to get $500 million from News America Marketing Inc. lawsuit settlement (Crain’s Detroit Business)

by @ Saturday, January 30th, 2010. Filed under Uncategorized
New York City-based News America Marketing Inc. will pay rival Livonia-based Valassis Communications Inc.

HONG KONG FAIRS CAN BE EXCELLENT MARKETING PLATFORM, SAYS TRADE COMMISSIONER (Bernama via Yahoo! Malaysia News)

by @ Saturday, January 30th, 2010. Filed under Uncategorized
HONG KONG, Jan 30 (Bernama) -- Malaysia's trade commissioner in Hong Kong, Edison Choong Wan Sern, believes that Hong Kong's trade fairs, some of the best in Asia, offer an excellent platform for Malaysian companies to showcase their products and use such events as "effective marketing tools".

Study: Marketers uncertain about mobile marketing metrics (BtoB Magazine)

by @ Saturday, January 30th, 2010. Filed under Uncategorized
Baltimoreand#8212;While most marketers view mobile marketing as important to their plans for this year, they are unsure how to justify the expense or measure mobileand#8217;s return on investment, according to a study by digital marketing company...

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