Sophisticated Systems Inc., an information technology firm, has bought the marketing firm Implications International.

Background: Originally from Bloomfield, Ia., I graduated from UNI and have worked in marketing, public relations, sales and promotions.

The city on Friday unveiled a new marketing campaign built around the slogan “That’s So LA” to keep tourists coming despite the nation’s economic turndown.

The city on Friday unveiled a new marketing campaign built around the slogan “That’s So LA” to keep tourists coming despite the nation’s economic turndown. “Tourism is the lifeblood of our economy,” Mayor Antonio Villaraigosa told a press conference in…

The city on Friday unveiled a new marketing campaign built around the slogan “That’s So LA” to keep tourists coming despite the nation’s economic turndown. Read comments

Despite a decline in 2008 sales Audi AG says it’s not pulling back when it comes to product development and marketing in the U.S.

Katz Media Group has launched a new, national marketing unit that will create custom solutions for advertisers and their agencies with the goal of exploiting the power and reach of multi-platform radio.

Jan. 9 (Bloomberg) — Volkswagen AG’s Audi luxury-auto unit will increase its U.S. marketing spending by 15 percent to 20 percent this year in an effort to extend market-share gains, a member of its management board said.