Mozilla, the maker of the open-source Web browser Firefox, is starting an open-source marketing contest to increase Firefox’s market share.

Campaigner (www.campaigner.com), a leading email marketing solutions provider, launched its 100 Days to Grow Your Business countdown to help retailers get the most out of their email marketing programs during the challenging 2008 holiday retail season. Launched September 2nd, Campaigner has delivered a free email marketing tip a day and will continue its free tips countdown throughout the …

A Honolulu marketing firm last week was the only company in Hawaii to win an award at the International Association of Business Communicators’ annual awards ceremony.

Houston AMA’s October 8 luncheon focuses on “Marketing in a Crisis”. David Greiss, Director of Sales & Marketing for TUTS (Theater Under the Stars), will discuss how he handled the disruption to their first 8 performances for the season as a result of Hurricane Ike.

Stepping into a fragile market that is demanding more accountability and return on investment, edo Interactive has succeeded in elevating advertiser expectations and then surpassing those expectations with the revolutionary edo Marketing Platform.

Multi-strategy alternative investment house Coast Asset Management has hired Heidi Walker Pfabe to fill the newly-created position of managing director of international marketing and investor relations.

Bedlam Asset Management is seeking expansion into Italy, Australia, Scandinavia and North America. The firm is targeting professional investors and looking to expand via third-party marketing.

Take the low-tech, high-touch route to network marketing with these tips for throwing successful home product parties.

By using your creativity, you can put your retail biz in the spotlight with these low- and no-cost marketing tactics.

Consumer discussions on the Web have a long shelf life – they’re not perishable like coffee-shop chats. That’s why it’s so important to keep online discussions about your brand as positive as possible.

An online brand expert talks about 6 factors in maintaining your brand’s online credibility — the key driver to positive customer discussion. Includes tips for finding and responding to the good and the bad.